Marketing / Philip Kotler, Gary Armstrong
Record details
- ISBN: 80-247-0513-3
- ISBN: 978-80-247-0513-2
- Physical Description: 855 s. : il. ; 23 cm
- Publisher: Praha : Grada, c2004
Content descriptions
| General Note: | Terminologický slovník Přeloženo z angličtiny Dotisk r. 2007, v knize uvedeno: dotisk 2007, 2006 |
| Bibliography, etc. Note: | Obsahuje bibliografické odkazy |
Search for related items by subject
| Subject: | marketing marketing |
| Genre: | učebnice textbooks |
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Available copies
- 1 of 1 copy available at Common Catalog SPOK.
Holds
- 0 current holds with 1 total copy.
Show Only Available Copies
| Location | Call Number / Copy Notes | Barcode | Shelving Location | Status | Due Date |
|---|---|---|---|---|---|
| Jabok Library | Soc-8.2 | 424480023829 | Odborná literatura | Available | - |
Electronic resources
Version of Resource: Digitalizovaný dokument
| LDR | 01456cam a2200433 a 4500 | ||
|---|---|---|---|
| 001 | 6666 | ||
| 003 | CZ-PrJAB | ||
| 005 | 20160923072105.0 | ||
| 007 | ta | ||
| 008 | 031201s2004 xr a e p 000 0 cze | ||
| 015 | . | ‡acnb001290100 | |
| 020 | . | ‡a80-247-0513-3 ‡q(váz.) | |
| 020 | . | ‡a978-80-247-0513-2 ‡q(dotisk 2007 ; ‡qváz.) ‡z80-247-0513-3 | |
| 035 | . | ‡a(CZ PrNK)cpk20041290100 | |
| 035 | . | ‡a(OCoLC)56872302 | |
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| 041 | 1 | . | ‡acze ‡heng |
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| 080 | . | ‡a658.8 ‡2MRF | |
| 080 | . | ‡a(075) ‡2MRF | |
| 100 | 1 | . | ‡aKotler, Philip, ‡d1931- ‡7jn20011018131 ‡4aut |
| 245 | 1 | 0. | ‡aMarketing / ‡cPhilip Kotler, Gary Armstrong |
| 260 | . | ‡aPraha : ‡bGrada, ‡cc2004 | |
| 300 | . | ‡a855 s. : ‡bil. ; ‡c23 cm | |
| 490 | 1 | . | ‡aExpert |
| 500 | . | ‡aTerminologický slovník | |
| 500 | . | ‡aPřeloženo z angličtiny | |
| 500 | . | ‡aDotisk r. 2007, v knize uvedeno: dotisk 2007, 2006 | |
| 504 | . | ‡aObsahuje bibliografické odkazy | |
| 650 | 0 | 7. | ‡amarketing ‡7ph115227 ‡2czenas |
| 650 | 0 | 9. | ‡amarketing ‡2eczenas |
| 655 | 7. | ‡aučebnice ‡7fd133770 ‡2czenas | |
| 655 | 9. | ‡atextbooks ‡2eczenas | |
| 700 | 1 | . | ‡aArmstrong, Gary ‡7xx0019665 ‡4aut |
| 765 | 0 | . | ‡tMarketing: an introduction ‡9Česky |
| 830 | 0. | ‡aExpert (Grada) | |
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